MK-0090Pro
Jobs-to-Be-Done Research Study for Product Innovation
MarketingAdvancedText · Claude
Market Research
Prompt
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When to use
Conduct a Jobs-to-Be-Done research study to identify unmet customer needs and guide product innovation for a retailer
Expected output
A complete JTBD research plan with 3-phase design, interview guide, job map, quantitative survey, opportunity scoring, segment analysis, competitive mapping, and strategic recommendations
Tags
market researchJTBDproduct innovationretailcustomer needsopportunity scoringqualitative research